{"id":14,"date":"2026-02-20T09:19:46","date_gmt":"2026-02-20T09:19:46","guid":{"rendered":"https:\/\/ai-rebels.uhu.nl\/?page_id=14"},"modified":"2026-03-25T10:08:22","modified_gmt":"2026-03-25T10:08:22","slug":"home","status":"publish","type":"page","link":"https:\/\/ai-rebels.uhu.nl\/en\/","title":{"rendered":"Home"},"content":{"rendered":"
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Employer Brand Management for the AI era<\/h1>\n<\/div>\n\n\n\n

We help employers actively manage their reputation within Large Language Models.<\/p>\n<\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n\n\t

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\u2714 Relevant employer in AI answers<\/strong><\/p>\n<\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n\n\t

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\u2714 Recognisable in your employer story<\/strong><\/p>\n<\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n\n\t

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\u2714<\/strong>Attractive to talent searching via AI<\/b><\/p>\n<\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t

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Why now?<\/strong><\/p>\n<\/div>\n

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The new reality<\/h2>\n<\/div>\n\n\n\n

The way talent orients itself to employers has fundamentally changed. Candidates no longer ask their questions to search engines, but to AI systems. Their answers are increasingly determining the first view of your organisation.<\/p>\n<\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t

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Prompting is the new search<\/h3>\n<\/div>\n\n\n\n\n
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Whereas for years employers were visible through Google, SEO and job boards, talent orientation is shifting at lightning speed to AI and Large Language Models (LLMs). Candidates are searching via chat, via voice prompts and via agents that search the web independently. The prompt's response is increasingly the starting point of imaging, trust and conversation.<\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t

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Being found with the right words<\/h3>\n<\/div>\n\n\n\n\n
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Yes, one picture says more than a thousand words. But AI (currently) doesn't look at pictures. AI reads, scans, compares and formulates answers from numerous sources. LLMs combine, interpret and reconstruct. What is missing is filled in. What is unclear is simplified. What is inconsistent disappears.
\nThat calls for clear texts. Short sentences. Facts. Q&A structures. Clarity. Employer branding thus shifts from sending to being understood. This is a whole new branch of sport.<\/p>\n

However, we are seeing a change emerge, as Google launched Gemini Embedding 2 on 10 March 2026: an AI model that understands text, video, images, and audio simultaneously. This means that videos, podcasts, and other visual material will also count for LLMs. Want to stay up to date with these and other developments? Then also check out our knowledge base.\u00a0<\/a><\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t

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What we do<\/strong><\/p>\n<\/div>

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Employer Brand Management within LLMs<\/h2>\n<\/div>\n\n\n\n

We offer employers an Employer Brand Scan and ongoing reputation management within LLMs.<\/p>\n<\/div>\n

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We provide insight:<\/strong><\/p>\n<\/div>\n\n\n\n

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